{"id":9330,"date":"2020-04-09T23:37:25","date_gmt":"2020-04-09T20:37:25","guid":{"rendered":"https:\/\/www.kreston.ro\/2020\/05\/27\/who-how-and-why-companies-should-care-about-during-the-crisis\/"},"modified":"2020-05-27T23:41:40","modified_gmt":"2020-05-27T20:41:40","slug":"who-how-and-why-companies-should-care-about-during-the-crisis","status":"publish","type":"post","link":"https:\/\/www.kreston.ro\/en\/2020\/04\/09\/who-how-and-why-companies-should-care-about-during-the-crisis\/","title":{"rendered":"WHO, HOW and WHY companies should care about during the crisis?"},"content":{"rendered":"<p>In the face of the global economic crisis, experts say that with the right steps taken within the framework of corporate social responsibility, people will be able to cope with the process of pandemic and post-pandemic more easily, and companies will strengthen their role in the market. How companies respond to a crisis will be a determining factor in their future activities.<\/p>\n<p><strong>How much do big companies care about their employees or stakeholders?<\/strong> &#8211; Know that now is the best time to take responsibility for caring for them.<\/p>\n<p>Studies show that employees trust companies that stubbornly pursue their social values \u200b\u200bat the\u00a0expense\u00a0of short-term profitability. Corporate leaders are under pressure from investors and bankers to keep cash and minimize losses. Therefore, in today\u2019s data, it will be useful if companies think about how to\u00a0alleviate\u00a0the\u00a0crisis situation\u00a0for employees, small suppliers, health care providers and communities.<\/p>\n<p><strong>Employees.<\/strong>\u00a0What do companies do for their fired employees &#8211; beyond what is already mandatory? &#8211; Remember that in terms of caring for employees, the step taken today will guarantee their increased loyalty and productivity, and even more in the long run, your better reputation. Companies have different choices the way they will handle the payment, whether they will pay the full amount or partially. Companies\u00a0like Walmart, Microsoft, Apple,\u00a0Lyft\u00a0have pledged to pay their employees at least two hours a week in the first few hours after the state of emergency\u00a0is declared, and their decision will significantly\u00a0reduce\u00a0the cost of hiring employees in the future when the economy returns to normal.<\/p>\n<p>Usually, very few people need medical attention. But\u00a0in the absence of\u00a0insurance, the need for medical care can lead to bankruptcy. Companies may offer medical care to such unpaid employees. Until then, their insurance companies may have agreed to take an\u00a0additional offer.<\/p>\n<p><strong>Small suppliers <\/strong>&#8211; Companies can offer suppliers the opportunity to offer the products they will need after returning to production.<\/p>\n<p><strong>Healthcare providers &#8211;<\/strong> In some parts of the world, supplies of essential medicinal products are scarce and in short supply. For example, the need for masks in China and South Korea has waned as demand in the United States and Europe continues to rise. Companies can buy and supply the countries where they are in short supply with the equipment they need for safety.<\/p>\n<p><strong>Societies &#8211;<\/strong>\u00a0Corporations can use their funds to take care of the needs of the communities they are serving free of charge.<\/p>\n<p>To summarize, there is no specific recipe for exactly how a company should behave. But sincere care will definitely\u00a0determine\u00a0your future. How to deal with the crisis? Decide for yourself what you can offer and plan accordingly. We can help you with that.<\/p>\n<p>Stay safe!<\/p>\n<p><strong>In case of the questions, please, do not hesitate to contact us:<\/strong><\/p>\n<table style=\"border: none;\">\n<tbody>\n<tr style=\"border: none;\">\n<td style=\"width: 153px; border: none;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1684 alignleft\" src=\"https:\/\/www.kreston.ro\/news\/wp-content\/uploads\/2020\/03\/carmen_cojocaru.jpg\" alt=\"\" width=\"153\" height=\"146\" \/><\/td>\n<td style=\"text-align: left; border: none;\"><strong>Carmen Cojocaru<\/strong><br \/>\nPartner<br \/>\ncarmen.cojocaru@kreston.ro<br \/>\n+40 727 333 336<\/td>\n<td style=\"width: 153px; border: none;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1684 alignleft\" src=\"https:\/\/www.kreston.ro\/news\/wp-content\/uploads\/2020\/02\/ep.jpg\" alt=\"\" width=\"153\" height=\"146\" \/><\/td>\n<td style=\"text-align: left; border: none;\"><strong>Eduard Pavel<\/strong><br \/>\nPartner<br \/>\neduard.pavel@kreston.ro<br \/>\n+40 727 333 345<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the face of the global economic crisis, experts say that with the right steps taken within the framework of corporate social responsibility, people will be able to cope with the process of pandemic and post-pandemic more easily, and companies will strengthen their role in the market. How companies respond to a crisis will be [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14902,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[254],"tags":[],"class_list":["post-9330","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coronavirus-en"],"featured_image_src":{"landsacpe":["https:\/\/www.kreston.ro\/wp-content\/uploads\/2013\/03\/kreston_romania_news_cover-1140x445.png",1140,445,true],"list":["https:\/\/www.kreston.ro\/wp-content\/uploads\/2013\/03\/kreston_romania_news_cover-463x348.png",463,348,true],"medium":["https:\/\/www.kreston.ro\/wp-content\/uploads\/2013\/03\/kreston_romania_news_cover-300x169.png",300,169,true],"full":["https:\/\/www.kreston.ro\/wp-content\/uploads\/2013\/03\/kreston_romania_news_cover.png",1500,845,false]},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>WHO, HOW and WHY companies should care about during the crisis? - Kreston Romania<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kreston.ro\/en\/2020\/04\/09\/who-how-and-why-companies-should-care-about-during-the-crisis\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WHO, HOW and WHY companies should care about during the crisis?\" \/>\n<meta property=\"og:description\" content=\"In the face of the global economic crisis, experts say that with the right steps taken within the framework of corporate social responsibility, people will be able to cope with the process of pandemic and post-pandemic more easily, and companies will strengthen their role in the market. How companies respond to a crisis will be [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kreston.ro\/en\/2020\/04\/09\/who-how-and-why-companies-should-care-about-during-the-crisis\/\" \/>\n<meta property=\"og:site_name\" content=\"Kreston Romania\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/KrestonRomania\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-09T20:37:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-27T20:41:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kreston.ro\/wp-content\/uploads\/2020\/04\/09.04-article-cover-1920x1080-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Kreston Romania\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@KrestonRomania\" \/>\n<meta name=\"twitter:site\" content=\"@KrestonRomania\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kreston Romania\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/2020\\\/04\\\/09\\\/who-how-and-why-companies-should-care-about-during-the-crisis\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/2020\\\/04\\\/09\\\/who-how-and-why-companies-should-care-about-during-the-crisis\\\/\"},\"author\":{\"name\":\"Kreston Romania\",\"@id\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/#\\\/schema\\\/person\\\/db98cc262f68b94f1de6fe9aab5e4cea\"},\"headline\":\"WHO, HOW and WHY companies should care about during the crisis?\",\"datePublished\":\"2020-04-09T20:37:25+00:00\",\"dateModified\":\"2020-05-27T20:41:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/2020\\\/04\\\/09\\\/who-how-and-why-companies-should-care-about-during-the-crisis\\\/\"},\"wordCount\":498,\"publisher\":{\"@id\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/2020\\\/04\\\/09\\\/who-how-and-why-companies-should-care-about-during-the-crisis\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.kreston.ro\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/kreston_romania_news_cover.png\",\"articleSection\":[\"Coronavirus\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/2020\\\/04\\\/09\\\/who-how-and-why-companies-should-care-about-during-the-crisis\\\/\",\"url\":\"https:\\\/\\\/www.kreston.ro\\\/en\\\/2020\\\/04\\\/09\\\/who-how-and-why-companies-should-care-about-during-the-crisis\\\/\",\"name\":\"WHO, HOW and WHY companies should care about during the crisis? 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